The Reason Why This Idea Is Different:
Instead of making a passport stamp design just pretty, Host/Havas agency made them into a pledge where
people have to sign before they enter the island. The re-design campaign not only let the world
know how beautiful and clean they are, but also asks people to maintain its beauty by pledging not
to trash it. This remarkably simple idea exemplifies where our design industries is headed.
Junior / Michael Smith