The reason why I like this ad:
I think Lego knows how to make their product get into a customer’s shopping basket. This ad shows how Lego can make anything you want to buy. By showing this, Lego potentially gives choices to customers for their gifts; buy the thing what you want to buy, or buy Lego that can make anything you want to buy. This is a very simple and creative idea which helps Lego permeate to customers naturally.
Junior/ Nuri Park