Month: August 2019

Blog

[ Miles for the People – Reclame Aqui ]


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One of the important roles that advertising does. It cannot only lead to a person’s participation, but also deter politicians’ hypocritical behavior in an effective way. This has prevented public damage and allowed the law to be revised. Advertising sometimes leads to what is needed.

Hoon

Blog

Unmissable


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Do you miss the right timing and miss the right moment?

Making an advertisement using this funny but sad situation has aroused sympathy for the commercial and everyday.
The failure to see the important moment of the game while trying to buy the UEFA Champions League, which could be a hot social issue, in partnership at the time of the advertisement made it both sad and interesting.

Da hyeon

Blog

Bus, The Shot, Train – AT&T Cinema


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no2. https://youtu.be/5ShfPo5GZ94
no3. https://youtu.be/c4PTb_r-G0k

It’s a series advertisement. There is something in common that these three ads are all made up of one short film trailer image and there is an unexpected twist from urgent scenes to different moods.

Personally, a short chorus from the “Bus” ad is addictive and, as I’ve been hearing it over and over again, it’s probably what keeps me seeing the ad.

Da hyeon

Blog

Insta Novels


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Recently, it has been interesting to combine the functions of reading books with Instagram, which people use frequently, rather than reading analog books, in a society where most people have smartphones.

It is not just reading letters, but showing the contents of the book through video clips or promoting various functions to prevent fatigue in the eyes. It was impressive to create an advertisement in a changing direction so that there would be a lot of demand in line with the ageing.

Da hyeon

Blog

Pasta Sauce – Aldi


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The ad is funny and highlighted their strengths, considering that the company that is the main actor in the ad is a large discount store chain.
It was impressive to see a young adult man with a young child count the type of pasta sauce and become an old man with a natural count of the type of pasta sauce along the way, and a child become a grown-up adult over the years, so it appealed to the store that there are.

Da hyeon

Blog

The Fish- Pictionary


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This is a very witty advertisement. A simple draw of a tie was combined with similarities to the fish phenomenon. After a man appears to be wearing fish in every scene instead of a tie, it ends with “Wait, this is a tie.”
As a game-type ride vendor that guess what the drawing is, it is quite funny and interesting not only to children but also to adults.

Da hyeon

Blog

Christmas 2117-Edeka


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This is a short film rather than an advertisement. He kept his eyes peeled through the sight. It seems that he intended to foster a sense of closeness with the brand as a sign of a warm connection between a humanoid robot and a human being against the backdrop of a future Christmas that implies a cold dystopia world dominated by robots.

Da hyeon

Blog

Save our Species-Lacoste


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It was refreshing to highlight the desire and finite nature of the limited edition by matching the remaining number of endangered species and the corresponding number of clothes marked with the corresponding endangered species.
In addition, I think it was good because it appealed to positive factors for the improvement of the corporate image of thinking about the environment.

Da hyeon

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Mum’s Birthday – Cadbury


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The ad was interesting from the beginning, with an adaptation of a hit movie that was well known to anyone, to match the chocolate advertising company. It seems that the innocence of a child who is poor but puts out precious items to buy chocolate for his mother seems lovely and has influenced his corporate image.

Dahyeon