Author: admin

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[ Healthy Hands – Savlon ]


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In India, they use their hand for one more thing, eating. Not washing their hands with soap is one of the main causes for illnesses and dropout. In rural school of India kids still use chalk and slate to write. Salvon made a chalk soap. I think it’s an advertisement that has found an unresolved problem. The idea seems simple, but I think it’s a well-discovered advertisement.

Hoon

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[ Price on the Jersey – Walmart ]


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I have often seen advertisements using Jersey, such as Nike’s Pride Jersey. It’s probably because they’re caught on camera the most and the longest throughout the game. I think it’s a pretty effective strategy. With so many ideas coming up, WalMart has done it creatively.

Hoon

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[ Spanish Lessons – Netflix ]


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Many people study foreign languages such as English and Spanish with Neflix. In fact, many applications that teach English use movies or dramas as material. They are mainly in Neflix. Netflix quickly recognizes viewers’ needs. I think it is a strategy that properly targeted viewers’ needs.

Hoon

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#LIKEAGIRL – ALWAYS


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When people are asked to do something like a girl, it is a video of young girls acting like themselves in general, but being powerless and vulnerable when adolescents or adults hear it.

‘Like a girl’ sounds like a reminder or insult to a weak person in society. It was an ad that pointed out this point and gave me a message that regardless of gender, there is only a difference in chromosomes, and that it is not just about who you are, but about how you behave.

The interview content and the way it was conducted were interesting advertisements.

Da hyeon

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THE LUCKY IRON FISH PROJECT – lucky iron fish


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The way people tried to help achieve their daily intake of iron by adding lumps of iron to the dish was very impressive. Efforts were made to create and distribute iron fish using familiar fish with ethnic and traditional messages from the Cambodian nation.

By simply changing the shape of the iron to familiarize them, we have achieved the efficiency and goals of the project and think that this approach to problem solving is a learning point.

Da hyeon

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THE BERLIN WALL OF SOUND ( THE MOST UNBEARABLE RADIO)


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To remember the horrors of the war, honor the victims and allow them to look back on their feelings, the same sound was realized as the instant they passed through the Berlin Wall in a moment of 7 minutes and 32 seconds. The Berlin Sound Barrier used a low-altitude radio wave from the real Soviet Union, which makes listeners feel a lot of emotion.

Da hyeon

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RE2PECT – JORDAN BRAND


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From the first screen, the Jordan brand’s shoes will appear in a close-up scene, followed naturally by several famous sports players, including John Lester, Billy Crystal and Tiger Woods, as well as celebrities in each field.

As the title of the advertisement, respect, it is impressive that everyone has a cap for being courteous.

Da hyeon

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[ The Magic Wallpaper – Castorama ]


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I really loved this idea. I like ad that use stories for children. Castorama uses wallpaper that is actually attached to the child’s room. It’s a good idea to not only attract the child’s interest but it’s also a good idea to design a child’s room. I think kids will feel like they’re directly into the world of fairy tales.

Hoon