Author: admin

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McDonald’s-McLight


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I think McDonald’s has been trying to advertise their company especially by using their logo. All their print ads are really simple and I really love how they use colors with having great contrast.

Junior/ Nuri Park

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Thermos


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I like their execution trying to convey its idea well without any copy. This print ads just shows people thermos products can make your whole body warm.

Junior/ Nuri Park

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GE – “You Can’t Unring a Bell”


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I loved this because GE is trying to fix a problem here. It’s really cool how they came up with something that can mute the sound of the bell and help babies to sleep and not hurt their ears.

Name of Client: GE
Agency: BBDO New York, New York

Christy / Junior

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Axe – “Tommy Hugs”


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I like how they created a character that might actually exist in the real world. There are huggers out there and taller people like Tommy.

Name of Client: Unilever
Agency: Ponce, Buenos Aires

Christy / Junior

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Skittles – “Romance”


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This skittle ad ran during the super bowl game, the reason why I chose this is because it’s just funny. And doesn’t make much of a sense, but hilarious.

adam&eveDDB, London

Christy / Junior

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Enti.ma – “Flawlessness”


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6 in 10 women in Morocco are victims of domestic violence.A state owned channel showed a video teaching women that have experienced domestic violence how to use makeup to cover them up. Enti.ma aired their response by telling people that domestic violence cannot be covered up. I like it because this ad is very powerful, and made a huge impact.

Agency: J.Walter Thompson, Casablanca

Christy / Junior

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Facts First


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Event though its literally a commercial of an apple, the copy and the concept make it great. They’re going up against Trump saying their news is “fake news”.

Junior/Cailin Shymko

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Mac Cosmetics – Some Things Shouldn’t Be Concealed


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https://clios.com/fashion-beauty/winner/student-mass-design/mac-cosmetics/some-things-shouldn-t-be-concealed-37523

The insight is what makes this video good. Women use makeup to conceal signs of domestic violence and their abusers are most likely in control of their phones. This gives women the freedom to reach out for help without letting their abusers know.

Junior/Sophia Kwan

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Trash Isles


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https://www.oneclub.org/awards/theoneshow/-award/30914/trash-isles

Making the accumulation of trash in the oceans into an actual country with passports and pinning it on the map is an eye-opening statement. People over the world can actively engage by becoming citizens and helping to protect our earth.

Junior/Sophia Kwan