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Blog

Ponds Real Cleaning Billboard


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It’s another interesting billboard. Ponds really had someone go up to the billboard and clean the “pore”. Every billboard only have 3 seconds to have people’s eyes on. When people see something different, it is successful.

Junior/Claire

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Banana-Flavored Milk MyStraw


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https://clios.com/awards/winner/innovation/banana-flavored-milk/mystraw-36751

By redesigning the surroundings of a product would be another path to promote the product itself. The interesting straws evoked people to make fun with the banana milk which they might have got tired of. On the other hand, it is social media worthy. It became a conversation between people.

Junior/Claire Yuan Zhuang

Blog

60TH GRAMMYS – PLAY THE CITY


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Uber partnered with Grammys Award to advertise their 60th by giving a brand new riding experience to Uber users in NYC. It’s eye-catching and interactive which lead to memorable experience.

Junior / Rosalyn Oh

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PEDIGREE SELFIE STIX


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It’s creative to combine a selfie stick with a dog snack to catch a dog’s attention while taking selfies with them. It’s well targetted since pet lovers love to take photos of their pets all the time and all the pet snack company had to do was to make their snacks shape into sticks that can be placed on the top of phones.

Junior / Rosalyn Oh

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KFC It’s finger lickin’ good


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This ad is funny and very direct that the minute we look at this, we know the home button’s licking your finger because it’s finger lickin’ good. Very simple and minimal yet expresses to its fullest.

Junior / Rosalyn Oh

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HUROM-DROPS


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These series of ad show how powerful can visuals be. No need to read anything.

Junior/ Nuri Park

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Mexico design department


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This print ads exaggerate the feeling when people see their design. It shows a surprise face on your finger when you tab the screen. Really funny view angle.

Junior/ Aime Lu Fan Chen

Blog

NATIONAL GEOGRAPHIC-BAD ROMANCE


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This ad is for National Geographic, and I really like how they compose this ad with unexpected scene.
By showing Albert Einstein playing Lady GaGa’s song on the violin, they try to show Einstein’s character that he likes to play the violin and he was kind of extraordinary in a short period of time, and the ad delivers its intention well.

Junior/ Nuri Park