Funny idea for selling Doritos. It show people’s desire.
Junior/ Aime Lu Fan Chen
Doritos Basketball
Simple idea in this commercial but straight to tell the story.
Junior/ Aime Lu Fan Chen
Exedrin Migraine
Coming from someone who gets migraines… I thought this was pretty cool, considering that a lot of people don’t understand the pain we deal with.
junior/Cailin Shymko
Whopper Gift Exchange
https://www.retaildive.com/ex/mobilecommercedaily/burger-king-campaign-exchanges-free-whopper-for-unwanted-christmas-gift
Burger King created a campaign based off of a funny and on-point insight: people receive a lot of unwanted gifts during Christmas season. By allowing their costumers to donate their presents to those actually in need in exchange for a Whopper, BK turns this campaign into something wholesome (in the Holiday spirit).
-Shirley Wang
Proud Whopper
Burger King wanted to show that no matter who you are, gay, straight, or bi, we are all the same inside. They executed this in a really simple yet powerful way by changing the name and wrapping of their most famous product: the whopper. I love the twist of how the product inside doesn’t change and stayed the same. Yet because it looks different on the outside, people automatically assumed that something was different with it. This campaign is impactful and empowering because it speaks a truth a lot of people failed to realized.
-Shirley Wang
Stinky Booty Duty
This was like the only ad I liked from the Super Bowl, it’s encouraging dads who don’t do much to actually do something.
Junior/Cailin Shymko
Welcome to Stockholm
A cool way to advertise traveling to Stockholm… they made it seem like no matter who you are, you’re welcomed there.
Junior/Cailin Shymko
[ INSPIRATION OF THE DAY / Destination Pride ]
Millenials love traveling. And just knowing how open each country is a great info
before they buy their tickets. That’s why the simplicity of this idea stands out
among other ideas.
However, I have one problem with this idea, no one will go to the website to
check it when they are looking around to travel. That being said, this idea
could be better if they partnered up with popular ticketing sites like Expedia
and kayak.
Sung.
Condom Famous
https://www.adforum.com/creative-work/ad/player/34538250/condom-famous/toronto-public-health
A cool way to get people into using condoms.
Junior/Cailin Shymko
Strangers Talking Money
An interesting way to show that everyone has money issues…
Junior/Cailin Shymko