The Force - Volkswagen Commercial

Every time I see this ads, I always feel it is so interesting. Using child’s action to show the function of the car is so creative.

Junior/ Yutong Cheng

AGENCY AMVBBDO / London + LADbible / London
CLIENT LADbible & Plastic Ocean

This reminds me of the one we saw in the class. At the beginning, the large amount of trash leaves me deep impression.

Junior/ Yutong Cheng

It is quite impressive to put together with all the fastest people in their unique field (pianist, finger snapper, floss dancer, bum skipper) in the world and then emphasize their strong point.

Notice) StarHub Ltd is one of the three major telcos in the Republic of Singapore.

Junior/ Jaewook Baik

This is an ad for brand promotion, describing Cartier’s history by a leopard. All things are beautiful and classic, like concept, view and music. It’s very successful to create a cinema epic.

Junior / Jolie Zuyu Chen

Thought this was a neat way of showing movement in a print ad.

Junior / Sean Mitchell

https://www.adforum.com/award-organization/6650183/showcase/2018/ad/34568841

This is a brand identity for the fear and fantasy festival Turkey. Logo interacting with movies is the best part of this campaign. I liked the fact that they kept the idea and used it in promotional items, especially the WTFFF Hoodies, which makes an impact on pop culture.

Melissa Akkoc

This ad is super weird but that also makes it particularly memorable – also a good showcase of the company’s values.

Junior / Sean Mitchell

Pretty neat how the type expresses the movement of basketball without having to use any photography.

More of it here:

Nike Basketball

Junior / Sean Mitchell

The insight is “Kids don’t wash hands with soap before lunch”. So the idea is bringing the soap into the chalks, which the kids already use in their daily life at school. The best part of this idea is they don’t forse people to do something extra, they continue their habits.

Melissa Akkoc

In this social media campaign they used the insight “Pleasing everyone on social media is not possible”. So the idea is simply showing people what would happen if we try to fit in social media standarts, by using an influencer. I think it’s impactful and serving for a good cause.

Melissa Akkoc